"Kek", from "kekeke"/"???", a Korean onomatopoeia of laughter utilised in the same way to "LOL", is the Korean equal from the English "haha". Given that this is often Utilized in StarCraft matches, Blizzard, Starcraft’s developers, chose to reference it in World of Warcraft (2004): every time a participant of your Horde faction varieties "lol" us